June 2013
Join us in a Marketing Mastermind session
How does it work?
Marketing Mastermind sessions are small group sessions to help your market your business. Sessions run for one hour, every two weeks and combine input with Q&A, discussion and group support through an private forum. All sessions will be recorded and can be accessed online if you miss a session, or just want to review your sessions.
All you need is access to the internet, and a headset with a microphone, to access the sessions and participate.
Any one can sign up for the Marketing Mastermind Sessions – however Gold Members of Coaches Plus get a substantial discount.
As session run via the web, this means that there are no call-in charges for accessing the sessions.
Sessions run on Tuesdays at 8.00 pm to 9.00 pm GMT
This is 3.00 pm to 4.00 pm EST
Mastermind Topics
June and July
How to Make your Website a Sales Engine
- These sessions are for you if you are really serious about making sales through your website and want to do this well without being too “salesy” or hard sell.
- In these four sessions we cover 4 different topics – all designed to help you make your website as effective as possible in making sales and we cover the practicalities of writing sales copy, calls to action and signing people up to your mailing list. You also get feedback on your website.
Learn:
- How to write sales copy without being too “salesy”
- How effectively your site is selling – through objective feedback
- How to write a sales page and calls to action.
- Practical ways of getting people to sign up to your mailing list via your website and the 3 key steps you must take after sign-up
Full programme details and booking
How to Make your Website a Sales Engine
Session 1 June 11th
Sales copy – what is it and how does it work?
- You have your website up and running, want to make more sales but feel uncomfortable about writing for your site and sounding too “salesy”.
- In this session we will cover the how to write good sales copy, and still sound like you.
Session 2 June 25th
Are you selling effectively through your site?
- Get objective feedback on how well your site is selling your products or services.
- In this session we will evaluate two websites live and each participant will receive structured feedback after the session on their site.
Session 3 July 9th
How to write an effective sales page and calls to action
- Selling online is more than listing your products and services – you may also need a dedicated sales page.
- In this session we cover why you might need a sales page, where to place your sales page and how to structure your page to make it effective. We also look at a range of different calls to action and how they work.
Session 4 July 23rd
How to use your mailing list and website to make you more sales
- Once you have website visitors you need to move visitors on to your mailing list – one of your key tools in making sales.
- In this session we cover a range of practical ways you can encourage people to sign up to your list. We also look at the 3 key steps you must take once people have signed up to your list to establish a relationship with your potential customers or clients.
Book these 4 sessions – June and July
Pay in full £155 (around $235 USD)
Or pay by 2 installments of £77.50 (around $118 USD)

Agenda
Posterboard
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